Bandwagon is a persuasive approach and a form of propaganda through which a creator persuades his readers, so that almost all could consider the argument of the writer. He does this by using suggesting that, since the majority agrees, the reader have to too. For instance, “Everyone is balloting for David, so truely he is the nice presidential candidate,” is intended to persuade others. The time period bandwagon means, to “bounce on the bandwagon,” to observe what others are doing, or to conform.
While taking note of a politician, or studying a book, it is regularly observed that the speaker or the author attempts to encourage the audience to suppose or act in a particular manner due to the fact others are doing that, despite having thoughts and ideals of their own.
Examples of Bandwagon in Literature
Example #1: Animal Farm (By George Orwell)
In the unconventional Animal Farm, George Orwell makes use of bandwagon method successfully. At the very beginning, a song “Beasts of England” seems to be very appealing and catchy, due to the fact everybody choices it up so swiftly as if they just like the idea. Again, we see this technique whilst Boxer, a powerful and dependable animal on the farm, promotes bandwagon propaganda inadvertently together with his work ethics, as he always attempts to paintings hard. He continues the view that, “If Comrade Napoleon says it, it should be right.” This indicates he wishes to comply with Comrade Napoleon and his ideas.
Bandwagon technique keeps to exist as the animals only accept the ideals and converting commandments due to the fact different animals are doing the same. Another bandwagon approach comes out while Mollie is curious to realize whether she can be capable of wear precious ribbons and have sugar after Rebellion. However, Snowball informs her that they signify slavery and Mollie accepts this with none resistance, despite the fact that she in no way believes it.
Example #2: Julius Caesar (By William Shakespeare)
In William Shakespeare’s play, Julius Caesar, Mark Antony offers his well-known speech at the funeral of Caesar, that is a exquisite example of bandwagon. Mark Antony has added this impressive speech to win over the favor of the target audience. He negates excuses that Brutus had made, even though he had calmed down the general public and persuaded them that Caesar had to die for their good.
Antony comes ahead and tells them that he hopes the crowd would now not riot, and convinces them that Cassius and Brutus have been murderers and responsible for ripping apart the town. Speaking on a private level, Antony grabs public interest as he leaves his function and, being a commoner saying, “Friends, Romans, Countrymen.”
Example #3: The Crucible (By Arthur Miller)
Abigail: “I go again to Jesus; I kiss His hand. I noticed Sarah Good with the Devil! I noticed Goody Osburn with the Devil! I noticed Bridget Bishop with the Devil!”
Betty: “I noticed George Jacobs with the Devil! I saw Goody Howe with the Devil!…I saw Martha Bellow with the Devil!”
Abigail: “I saw Goody Sibber with the Devil!”
Putnam: “The marshal, I’ll call the marshal!”
Betty: “I saw Alice Barrow with the Devil!”
Hale: “Let the marshal deliver irons!”
In this excerpt, Abigail Williams claims that she has seen many girls with the devil. While she proposes this idea, all at once all of the ladies bounce on the bandwagon, and begin following Abigail by way of accusing those girls whom they dislike.
Example #4: 1984 (By George Orwell)
George Orwell uses bandwagon approach in his novel, 1984. In this novel, the main party uses fear strategies to control people to follow the majority. The bandwagon approach plays effectively on their emotions of isolation and loneliness. The party ensures that no person is trustworthy. They even flip the children against their parents. No one may have relationships with out their permission.
Its satisfactory example is “Two Minute Hate” – a particular time in which everybody shouts at Goldstein, the enemy of the party. Everyone participates on this bandwagon and therefore extreme hatred overwhelms Winston, who additionally takes part and convey feelings of fulfillment in his heart.
Function of Bandwagon
The motive of this approach is to make the target market assume and act in a manner that almost all follows. This tendency of following the ideals and moves of others occurs whilst an audience sees others are also conforming. We see its utilization in literature, politics, and advertisements. Bandwagon is in reality a good approach for persuasive writing that successfully works on human minds and psychology. Conversely, writers regularly use it as a pressure tactic through developing a sense of fear among the readers in the event that they do now not consider their beliefs.
Popular Literary Devices
- Ad Hominem
- Deus Ex Machina
- Double Entendre
- Flash Forward
- Half Rhyme
- Internal Rhyme
- Line Break
- Non Sequitur
- Pathetic Fallacy
- Poetic Justice
- Point of View
- Red Herring
- Tragic Flaw